Journalism producers will (re)see their product as a business
To be successful, news information producers will need to conduct a smart market analysis to determine the demand, demographics, economics and startup costs to launch.
Media Sustainability & Relevance
In the face of an evolving financial, technological and political landscape, journalism producers must grapple with both how to survive financially and how to ensure its services meet the needs of its audience — all while maintaining editorial independence. CNTI’s work explores how new business strategies, technology, government regulations and content ideas could impact journalism’s future.
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Showing 1 – 12 of 19 Posts
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Who Is a ‘Journalist?’ An Evolving Definition
“Prior to the digital era, who was a journalist was largely defined by the small mix of news outlets available,” said Amy Mitchell.
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CNTI Newsgeist 2025: Trust, Truth and Innovation in a Shifting Industry
From October 10 to 12, 180 participants gathered in Phoenix, Arizona, for the first CNTI-led Newsgeist.
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Most People in Four Countries Describe Journalists Positively
Strong majorities in Australia, Brazil, South Africa and the US use only favorable terms to describe journalists’ traits
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Focus Group Insights #3: In a Digital World, Getting the News Requires More Work, Not Less
Research shows audiences are shifting from print and TV to digital platforms, but CNTI focus groups reveal a more active reality: people curate, verify, and engage with diverse news sources to stay informed in today’s complex media landscape.
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Building News Relevance
How can the news media remain relevant, particularly with young audiences and underserved communities?
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Building News Economic Sustainability
How can public policy addressing economic support for news enable independent, competitive journalism without creating political or legacy bias?
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Walter Cronkite signed off — and trust in the press steadily eroded
Once a voice of authority, the decline of trust in the press has mirrored the rise of a more fragmented, polarized media world.
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What journalists and the public think about journalism and technology
Researchers at the Center for News, Technology & Innovation shed light on a mismatch between how journalists and the public view journalism in the age of artificial intelligence.
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Newsfluencer: Journalists discuss the challenges faced by professionals on social media
To explain the changes imposed by digital media on information consumption, Jay Barchas-Lichtenstein, research manager at the Center for News, Technology and Innovation, presented a study that gathered data from South Africa, Australia, Brazil, and the United States involving journalists,…
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ISOJ panel explores evolving definitions of journalists and journalism in the era of influencers
With influencers rising in popularity, debates about what constitutes “journalism” and a “journalist” have found their way into newsrooms.
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Americans Who Rely on Content Creators or Influencers for News Are Active Consumers Who Value the Role of Journalism in Society
Many of the most active US news consumers rely on professional journalists alongside content creators and influencers